SEO Audit Services: Get a Complete Audit & Action Plan

What Our SEO Audit Covers

Every Digitaline SEO audit looks at your website the way Google does, then turns the findings into a prioritised to-do list your team (or ours) can act on.

1. Technical SEO and indexing

We check which pages Google has indexed and why others are excluded, using your Google Search Console data. We review crawl errors, broken links and 404s, redirects, your XML sitemap and robots.txt, HTTPS, canonical tags and duplicate content.

2. Site speed and mobile experience

Most Rwandan customers browse on mobile data, so slow pages cost you visitors and rankings. We measure Core Web Vitals and server response time, and identify the heaviest images, scripts and plugins slowing your site down.

3. On-page SEO and content

We review page titles, meta descriptions, headings, image alt text and internal links. We flag thin or overlapping pages that compete with each other, and map the keywords each important page should target, such as “web design in Kigali” or “hotel marketing in Rwanda”.

4. Local SEO

For businesses serving Kigali and the rest of Rwanda, we check your Google Business Profile, business name, address and phone consistency, reviews and local directory listings. Learn more about our local SEO services.

5. Backlinks and competitors

We review who links to your site, spot spammy or lost links, and compare your visibility with the competitors ranking above you for your main keywords.

What You Receive

• A clear report written in plain language, not just a tool export
• A prioritised action plan: quick wins first, then longer-term fixes
• A walkthrough call to explain the findings and answer questions
• The option to have our team implement the fixes as part of our SEO services in Rwanda

SEO Audit FAQs

How long does an SEO audit take?

Most small and medium business websites are audited within a few working days. Larger sites or online stores can take longer; we confirm the timeline before we start.

Do you need access to my website?

Read-only access to Google Search Console and Google Analytics gives the most accurate results. We can still run a useful audit from public data if you don’t have these set up yet, and we can help you set them up.

Will the audit fix my rankings by itself?

No. The audit shows exactly what is holding your site back and what to fix first. Rankings improve once those fixes are implemented, either by your team or by Digitaline.

How often should I audit my website?

We recommend a full audit at least once a year, and after any redesign, migration or big drop in traffic.

Ready to find out what’s holding your website back? Request a free quote or contact our team in Kigali. Not sure SEO is the right channel yet? Read our guide on choosing a digital marketing agency in Rwanda.